PSG Academy UAE
The official Paris Saint-Germain football academy in the UAE — a bold, high-impact site built to convert parents across ten training centres.
- UX/UI Design
- Web Development
- CMS
The challenge
PSG Academy UAE needed one site to present ten centres across Dubai, Abu Dhabi and Sharjah, dedicated girls and private-coaching programmes, seasonal camps and tryout bookings — without overwhelming parents deciding where to enrol their child.
The solution
I designed a confident, PSG-branded interface with a strong editorial headline system, then built it on a structured content model for centres, age groups and programmes, with a location finder and enquiry / tryout flows wired straight to the academy team.
The result
A striking, easy-to-manage site that guides families from first visit to booked tryout, launched in time for the 2026–2027 season.
